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  • Insight, opinion and exclusive content

    Insight, opinion and exclusive content

    William Hill Stories, our all-new home for captivating content and expert sports analysis, is now live on desktop, mobile and our app.

    Explore the latest videos, articles, polls and offers, and have your say on the hot topics in sport today.

    Login now to see William Hill Stories on the home page

    Experts and ambassadors

    The home of big names and strong opinions

    With a host of big-name ambassadors from the likes of Sir AP McCoy to Sam Allardyce and Phil Tufnell, William Hill Stories offers you leading analysis and opinion on the biggest sporting events.

    You’ll also get all the latest breaking news from the world of sport and be able to catch previews of the top events with experts such as Emma Jones and Leonna Mayor.

    Looking for the latest Premier League previews or a hot tip for the Cheltenham Festival? At WH Stories, we’ve got you covered.

    Head to WH Stories now for leading analysis and opinion including hot tips, event previews and discussion of the biggest talking points in sport.

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    With WH Stories you can be sure you won’t miss out on any great William Hill promotions, including the latest daily Epic Value odds.

    We’ll keep you right up to date with the Epic Value available on each day’s sport. You’ll find out about our Enhanced Odds, free-to-play games, free bet promos and much more.

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    Interactive

    Now you can have your say

    Tired of sitting on the sidelines? At WH Stories, now you can interact with our regular polls and take part in our quizzes for the chance to win exclusive prizes.

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    The post Introducing William Hill Stories: Insight, opinion and exclusive content appeared first on William Hill News.

  • Web 3 Content Delivery Network Fleek Raises $25M

    Web 3 Content Delivery Network Fleek Raises $25M

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  • Does content creation hurt a poker player’s progress?

    Does content creation hurt a poker player’s progress?

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  • Yggdrasil Launches Content Globally with GGPoker

    Yggdrasil Launches Content Globally with GGPoker

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    GGPoker is getting more serious about its iGaming operations with the world’s biggest poker room now adding fresh content from Yggdrasil, an established supplier of online casino products and solutions. The partnership now covers GGPoker’s global domain and will see Yggdrasil games featured across all jurisdictions covered by the mandatory licenses.

    Yggdrasil’s Titles Already Launch with GGPoker

    The companies have negotiated to launch the full range of Yggdrasil games, including the Game Engagement Mechanics, which are expected to drive interest in GGPoker’s bespoke iGaming offer. This is a continuation of the platform’s efforts to continue expanding its portfolio of online casino titles, which will now receive a significant boost from the new supplier. Commenting on this opportunity, Yggdrasil CCO Andrew Pegler said:

    We are extremely excited to launch our games with GGPoker, especially during the WSOP Online 2022 tournament series, an event that sees increased traffic to the site. GGPoker continues to expand its online casino segment and we look forward to being a key part of that growth.

    Yggdrasil CCO Andrew Pegler

    GGPoker has pressed on to make sure that the new games arrive on time for the World Series of Poker Online 2022 tournament series, which is expected to see big traffic headed the website’s way, which could potentially translate into bigger activity at the online casino. Yggdrasil also stands to benefit from this partnership as the company will be able to break ground with new customer bases and add to its growth opportunities.

    Yggdrasil is also deploying the BOOST solution, an advanced engagement tool designed to increase engagement with new and existing players and audiences. The integration with GGPoker has already taken place, with both companies happy with the end results and looking forward to strengthening their results.

    GGPoker Is Happy with the Games by Yggdrasil

    GGPoker head of PR Paul Burke said that Yggdrasil “fits the bill,” and that the two companies’ joint efforts will yield the desired results. More entertaining and engaging games by Yggdrasil will be added to GGPoker’s portfolio, Burke said in due time. Yggdrasil has launched a series of prominent slot games over the past month, including RagingPop, Prized Pets, Monsters vs Gigablox, and others.

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  • BetMGM Gets “Design Works” Content Through Light & Wonder’s OpenGaming

    BetMGM Gets “Design Works” Content Through Light & Wonder’s OpenGaming

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    Light & Wonder will be bringing more fresh iGaming content to BetMGM, one of the leading brands in the North American interactive online casino market. The content will be developed by Design Works Gaming, a prominent iGaming supplier and studio, and delivered to BetMGM through Light & Wonder’s proprietary OpenGaming platform.

    BetMGM Gets Content from Design Works Gaming in New Jersey

    Players in New Jersey will be able to access the products by the Arizona-based game developer through BetMGM’s local casino. The partnership focuses on an initial launch in the Garden State, but all partners are determined to continue scaling up this proposition and rolling out the products in additional states.

    This would once again be made easy thanks to OpenGaming’s delivery system which makes for quick and easy product rollouts. The partnership is an important milestone for DWG which is determined to demonstrate the quality of its products and competitiveness in the US market.

    DWG is the author of immersive and dynamic content, which fit nicely with BetMGM’s portfolio of games. DWG CEO Troy Zurawski welcomed the opportunity to be launching with BetMGM through OpenGaming, adding:

    The OpenGaming platform enables us to reach a whole new generation of players and we can’t wait to see how BetMGM players react to our games, starting in New Jersey.

    DWG CEO Troy Zurawski

    Light & Wonder digital partnerships director Steve Mayes also welcomed the opportunity. He praised the fact that DWG is a well-seasoned local developer that has market-specific knowledge of the North American region. As a result, DWG is able to tailor its products and offering to the specific preferences of local players.

    Integrating the developer’s portfolio with BetMGM’s audience can only benefit all companies involved, Mayes continued. As to BetMGM director of gaming, Oliver Bartlett, the man is happy with the partnership as well. DWG’s reputation is well-deserved, Barlett explained.

    “We are very pleased to be able to put its iGaming offering in front of our players and look forward to further launches as part of our successful OpenGaming partnership,” he concluded. Design Works Gaming is also expanding in the United Kingdom, signing partnerships with 888 and Mr. Green.

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  • Playson Strikes Content Deal with MerkurXtip in the Czech Republic

    Playson Strikes Content Deal with MerkurXtip in the Czech Republic

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    Playson is reinforcing its position in the European market through a partnership with the newly launched MerkurXtip, an online casino operating in the Czech Republic. This partnership will enable Playson to deliver its prominent selection of games to the casino and features some excellent player-favorite titles such as Legend of Cleopatra, Sevens & Fruits: 20 Lines, and Book of Gold Classic.

    Playson Delivers Award-Winning Content to MerkurXtip

    The casino, owned by Gauselmann Group, is looking to quickly become a recognizable brand on the Czech Republican market and create memorable experiences for players of all backgrounds. MerkurXtip will focus on slots, but also roulette games, and then again move into other realms of the experience, such as sports, poker, and sports betting.

    Playson will give a good boost to the property which will spend the initial stages of the rollout focusing on slot experiences as they are recognizable player-favorite options with more content coming down the road. Playson is also happy to be consolidating its presence in Central Europe, a market that has demonstrated its potential and has been able to attract some of the biggest iGaming players over the last years.

    Playson sales director Blanka Homor welcomed the opportunity to strike another deal in the region, as the company seeks to continue gathering momentum across Europe:

    We’re delighted to have reached another deal that sees us develop in one of the industry’s fastest growing markets. Expanding in Central Europe is an important and strategic target for us, we are hoping to reach more agreements with regulated operators across the area.

    Playson sales director Blanka Homor

    Both Companies Are Happy with the Deal’s Potential

    MerkurXtip head for the Czech Republic Jan Dobiáš was similarly pleased with the partnership. Dobiáš welcomed the opportunity to be adding another prominent and noteworthy casino game supplier to its ranks.

    “Our Czech Republican platform just launched and having Playson on board ensures that our product offering is outstanding from day one,” he added.  Playson recently entered the iGaming market in Ontario, Canada, expanding its presence significantly.

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  • Pragmatic Play Signs Content Partnership with 500 Casino

    Pragmatic Play Signs Content Partnership with 500 Casino

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    Pragmatic Play, one of the leading iGaming content and game developers, has teamed up with 500 Casino, an iGaming operator. As a result, Pragmatic Play will make its array of games and products available to 500 Casino. This includes both slots and Live Casino titles, covering all present releases and those to come in the future.

    Boosting Pragmatic’s Game Reach with New Operators

    Players will be able to enjoy award-winning options such as Gates of Olympus, Greedy Wolf, Magic Money Maze, Gorilla Mayhem, and other trademark games developed by Pragmatic Play and enriching the iGaming portfolio and ecosystem. There is a number of excellent Live Casino games to explore as well.

    As a supplier, Pragmatic Play has not slowed down with its push in the Live Casino vertical and has created some of the best live blackjack and roulette experiences. Other innovative experiences in the same segment include Boom City and Sweet Bonanza CandyLand, two originally developed in-house titles by Pragmatic Play.

    Through this partnership, Pragmatic Play continues to grow its footprint with high-profile partners. Most recently, the company established partnerships with Hollywoodbets, Betway, and RushBet to cover the same regional markets as 500 Casino.

    New Opportunities with Pragmatic Play’s Content

    Pragmatic Play COO Irina Cornides welcomed the opportunity and argued that 500 Casino is one of the ever-growing clients the company has.

    It’s another exciting commercial deal in which we look to further our footprint in targeted regulated markets like Latin America, Europe, and Africa.

    Pragmatic Play COO Irina Cornides

    500 Casino COO Christoffer Andersson also joined the conversation and said that it has been a priority for the operator to provide customers with leading casino games and products. “Its titles provide a seal of quality to any casino, and we are very pleased to be able to offer two of its core verticals to our customers,” Andersson concluded.

    In the meantime, Pragmatic Play continues to push with its product development process, building games beyond Live Casino and Slots and also adding Bingo production to its assembly line. The company is producing as many as seven games a month, making it one of the biggest developers.

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  • SkillOnNet Launches with Wazdan Content in Ontario

    SkillOnNet Launches with Wazdan Content in Ontario

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    SkillOnNet has confirmed that it has rolled out Wazdan’s titles in Ontario. The operator of online casino platforms behind some of the world’s biggest brands, including PlayOJO. Wazdan has had a license to operate in the newly regulated provincial market in Canada since May and its games have been an important part of the local ecosystem.

    Wazdan Now Available on SkillOnNet Casinos

    SkillOnNet will be among the first to launch with the proprietary Wazdan games developed to build upon fresh iGaming experiences. Players at PlayOJO will be able to enjoy 9 Burning Dragons, Dwarves Fortune, Sizzling Moon, and others. Wazdan will be able to access casinos besides PlayOJO, including Slots Magic, KnightSlots, and SpinGenie.

    The partnership was welcomed by SkillOnNet head of games Jani Kontturi who said that the company was excited to be working with Wazdan and break ground into new regulated markets. Wazdan games have already proven extremely popular with players around the world. Kontturi added:

    We are now very excited to introduce them to our Ontario audience and I’m very confident that they will be just as popular.

    SkillOnNet head of games Jani Kontturi

    Wazdan is licensed to operate in more than 20 jurisdictions worldwide and offers a staggering portfolio of more than 150 slot games. Commenting on the latest partnership, Wazdan CCO Andrzej Hyla said:

    We are always looking to expand our international reach and have identified Ontario as being a market of great potential, therefore building our presence via our partnership with SkillOnNet is a significant moment for us.

    Wazdan CCO Andrzej Hyla

    Wazdan recently released its Sizzling Kingdom Bison and has been actively expanding in other jurisdictions. The supplier has partnerships with StarCasino in Italy and Casino777 in the Netherlands.

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  • BetMGM and Almost Friday Media Team Up to Supply Unique Sports Content

    BetMGM and Almost Friday Media Team Up to Supply Unique Sports Content

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    BetMGM has inked a deal with Almost Friday Media thanks to which the latter will deliver its assets across YouTube, Discord, social media, live streams, podcasts, and more. The deal was announced last Thursday (August 25) and the content is set to make sports far more enjoyable for sports fans. 

    Almost Friday Media Is a Fast-Growing Network With Over 7 Million Followers 

    Almost Friday Media was created in 2019 by Sam, Jack, and Max Barnett. These three brothers started off with a collection of accounts on Instagram and gained popularity among sports fans pretty quickly. According to the company, its network today consists of over 7 million followers. 

    The unique, comedy-driven content helped Almost Friday Media to grow exponentially and now, the deal with BetMGM marks one of the highest accomplishments in its history. 

    Andrew Kenward, the president and COO of Almost Friday Media, stated that sports represent a “vital pillar” of the company’s ecosystem. He added that Almost Friday Media is excited to work with BetMGM and create content that will highlight how to enjoy sports betting in the most responsible way. 

    Matt Prevost, BetMGM’s CRO, stated that creating organic and elevated content is among the key ingredients of keeping BetMGM a “premium online gaming platform.” He stated that that’s exactly what Almost Media Friday will help the company with. 

    To fuel its expansion plans, Almost Friday Media raised almost $6 million back in March. Some of the early investors in this company include Matt Drapkin (Northern Right Capital), Jimmy Miller (Mosaic Media Group), Scott Broder (Dreamscape Hospitality), and Lloyd Danzig (Sharp Alpha Advisors). 

    Danzig even commented on the partnership and stated that it validates Almost Friday Media’s “unique ability” to use its humor to create relationships with globally renowned brands. 

    BetMGM Recently Expanded Its Canadian Presence 

    BetMGM remains dedicated to expanding its presence in the North American market. At the start of August, the sportsbook announced that it will be the official betting partner of the NFL in Canada. Thanks to this development, the operator will be able to use the official NFL branding to promote its content in Canada. 

    The senior director of corporate partnerships at NFL Canada, Gavin Kemp, stated that his team is happy to be working with BetMGM and noted that he’s aware of the quality that the operator has. He added that the unique gaming platform of BetMGM provides players with the best experience and that is why BetMGM will quickly conquer the fast-rising online market in Canada. Shortly after the partnership with the NFL was announced, BetMGM expanded its strategic partnership with SportsGrid. Thanks to this development, Warren Sharp, a leading football analyst at SportsGrid, will provide insights while certain sports events are being broadcasted.

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